Marketing Checklists: How To Complete Work Right In The First Iteration (Examples & Templates)

 

Why are marketing checklists important? The answer is simple: They work.

Here’s Atul Gawande, author of The Checklist Manifesto, explaining how effective checklists are for ensuring work gets completed right the first time, every time (using surgery as an example):

Watch on Youtube

If checklists are good enough for surgeons to prevent people from dying during operations, then checklists are good enough for marketers to do great work the first time around, too.